How To Fashion industry Business
Fashion industry,
multibillion-dollar global enterprise devoted to the business of making and selling clothes. Some observers distinguish between the fashion industry (which makes “high fashion”) and the apparel industry (which makes ordinary clothes or “mass fashion”), but by the 1970s the boundaries between them had blurred. Fashion is best defined simply as the style or styles of clothing and accessories worn at any given time by groups of people. There may appear to be differences between the expensive designer fashions shown on the runways of Paris or New York and the mass-produced sportswear and street styles sold in malls and markets around the world. However, the fashion industry encompasses the design, manufacturing, distribution, marketing, retailing, advertising, and promotion of all types of apparel (men’s, women’s, and children’s) from the most rarefied and expensive haute couture (literally, “high sewing”) and designer fashions to ordinary everyday clothing—from couture ball gowns to Juicy Couture-brand sweatpants. Sometimes the broader term “fashion industries” is used to refer to myriad industries and services that employ millions of people internationally.
WRITTEN BY
Valerie Steele See All Contributors
Valerie Steele (Ph.D., Yale University) is Director and Chief Curator of The Museum at the Fashion Institute of Technology (MFIT).
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